Tag archives for AppleIpad
Well, it looks like anyone hoping that books on Apple's iBookstore would be as DRM-free as music is on iTunes may be in for a bit of disappointment, as the Los Angeles Times is now reporting that Apple will be making its own FairPlay digital rights management available to any book publishers that wish to use it. Of course, that shouldn't come as a huge surprise considering that Apple still uses FairPlay for movies and TV shows sold on iTunes -- not to mention apps -- and it even still technically supports it for music as well, although it's pretty safe to assume Apple won't be going back down that road anytime soon. For its part, Apple is unsurprisingly staying mum on the matter, but March is fast approaching, so we should know for sure soon enough.
better at nothing, whereas Bill's view is the polar opposite:
Unimpressed by the iPad, Bill goes on to say that he considers it a "nice reader," but not something that made him wish Microsoft had done it first. Don't tell that to Disney CEO Robert Iger though, who brings out the dreaded "game changer" tag when describing the potential he sees in the iPad for the creation of "essentially new forms of content." Lest we forget, Steve Jobs also sits on the Disney board, so this could be just a friendly tip of the hat by Iger. Either way, we're curious to see what new content Disney might scratch up, as well as to find out who's right in this newfound binary question: keyboard-equipped netbooks or longevous, ultrathin tablets -- what say you?Permalink | | Email this | Comments"You know, I'm a big believer in touch and digital reading, but I still think that some mixture of voice, the pen and a real keyboard - in other words a netbook - will be the mainstream on that."
$499 starting iPad price tag is already lower than many people -- and a few competitors -- expected, but apparently Steve and company have left themselves a little wiggle room: Credit Suisse analyst Bill Shope says that Apple told him it'll remain "nimble" when it comes to iPad pricing, suggesting that the price could drop if sales don't meet targets. That's not a hugely surprising thing to say, considering Apple's trying to be the first to achieve real success with a 'tweener device and strong pressure from netbooks, laptops, and smartphones threatens to collapse the space entirely, but a lot of people are taking it to mean some kind of drop is a done deal -- particularly since Apple cut the price of the first-gen iPhone by $200 just a few months after it launched and saw already-solid sales triple. We're honestly not so sure, though: Apple always tells investors that it's confident in how its products are priced but responsive to market changes, and it's not like a smaller price cut boosted the Apple TV into hit product territory. We'll see what happens after the iPad actually goes on sale -- we doubt we'll see any changes for another few months at least.Permalink | | Email this | Comments
iPad, but not willing to pay full price? If you happen to live in Austria and don't mind committing to a two-year data contract, Hutchison's got you covered. The carrier's offering a 333 Euro (approximately US $455) discount if you sign up for a 29.90 Euro, 5GB monthly data contract. Sounds great, but frankly we still don't know how much it's gonna cost outside of the US -- the foreign sites still list American prices, as far as we can tell. The other catch is that instead of offering the integrated 3G version, you're getting a Huawei i-Mo 3G modem to create a personal WiFi cloud with the iPad. Elegant? Not really, but it's still quite the deal (short-term, at any rate). No indication when Apple's device will hit Austria, but we gotta imagine they wouldn't set up such an offer without a short-term plan.Permalink | | Email this | Comments
Putting traditional print publication on an iPhone screen is old hat for ScrollMotion, and now it's taking that know-how to a larger screen. The Wall Street Journal is reporting that Kaplan, Pearson Education, Houghton Mifflin Harcourt K-12, and the educational sector of McGraw-Hill have all made deals with the company to develop textbook apps and test-prep / study guide apps for the Apple iPad. No other details are given and we unfortunately lack any timeline. It certainly makes the machine more classroom-viable, but we'll hold judgment until we see what actually comes of this partnership -- your move, Kindle.Permalink | | Email this | Comments
digg_url = 'http://digg.com/apple/Stephen_Colbert_takes_out_an_iPad_at_the_Grammys'; ...and he took it to the 52nd Annual Grammys. Nice product placement, Apple. Video of the whole thing after the break. Say, what kind of pocket did that come out of?Permalink | | Email this | Comments
Entelligence is a column by technology strategist and author Michael Gartenberg, a man whose desire for a delicious cup of coffee and a quality New York bagel is dwarfed only by his passion for tech. In these articles, he'll explore where our industry is and where it's going -- on both micro and macro levels -- with the unique wit and insight only he can provide.
1. Define what your product does. The first thing Apple did was answer that question immediately and then define what the product needed to do. Apple explained what capabilities need to be in the this class of device and then went on to show how each of those features not only worked but were optimized for the iPad. That's something we've seen lacking in this category to date.
2. Leverage what you've done before. I believe the iPad is likely to do well with consumers as it leverages Apple's previous successes with the iPod and the iPhone. At the base level, that's compatibility and synchronization with iTunes as well as backward compatibility with existing applications. That's important -- as a user I can use my existing content library and my application collection. It also means that iPad has 140,000-plus applications at launch. But it's more than that. Apple is not only leveraging its ecosystem of devices and software, it's leveraging the lessons it spent a decade teaching consumers. Apple taught its market about MP3 players, digital music, smartphones, capacitive multitouch screens and mobile apps. It can now go directly to selling the form factor, as well as new features such as productivity and e-books.Permalink | | Email this | Comments
We're sure just about every company on the map has an opinion on Apple's new device, but a few big wigs have taken time out of their busy schedules to weigh in on the device. These are their stories.
- Nokia's Mark Squires, Head of Social Media, was mainly confused by Apple's statement that it's the biggest mobile device manufacturer, surpassing Nokia in combined revenue on media players, phones and laptops. Mark argues that the accepted definition for "mobile devices" excludes laptops, and goes on to mention the undisputed fact that Nokia's still number one when it comes to number of devices sold.
- Netflix CEO Reed Hastings, meanwhile, says that mobile devices aren't a priority for his company yet. They're fighting the good fight of the large screen, and once they feel comfortable in their various efforts there, then they'll move on to small screens. Netflix hasn't done or submitted an iPhone application, but Hastings did mention that he was optimistic that if Netflix did get into the game, the app would be approved for the App Store, and that it would run on both the iPhone and iPad.
- Satura Iwata, president and CEO of Nintendo, took a much more directly critical approach to the device, calling it a "bigger iPod Touch," and that Apple delivered "no surprises." In the same interview he expressed skepticism as to the value of bringing a high definition Wii on the market, as well as expressing doubts about 3D glasses-based gaming. Iwata is clearly a tough man to please.
- Perhaps most threatened by the iPad is Russ Wilcox, CEO of E-Ink. He says dedicated e-readers will outsell iPads due to "simple economics," and that the iPad is "great entertainment device," but it's "not the world's best reading device." His criticisms, mostly in juxtaposition to Kindle-style devices, abound, including price, weight, backlight and so on. He's right on the money about the shortfalls of a straightforward comparison, but we wonder if consumers will feel the same?
When Apple introduced the iPod in 2001 -- some 250 million units ago, as Steve Jobs noted -- it began with a laser-like focus on digital music. Swap out a hard drive and FireWire port for a cassette collection, and the product was clearly the reinvention of the Walkman. The first Switched On in 2004 pondered the iPod photo as a stepping stone to video. And by 2007, the iPhone and iPod touch had become capable of playing a broad array of content and would soon be able to extend their capabilities dramatically via apps.
Nonetheless, while the iPhone and iPod touch were nearly as close cousins as the 3G and non-3G flavors of the iPad, they were each rooted firmly in the existing categories of smartphones and MP3 players and positioned against products in that space. Despite its limited app support, nobody thinks of the Zune HD as a handheld tablet; it's a digital media player that competes against the iPod touch.Permalink | | Email this | Comments
overly optimistic web browsing mockups depicting Flash in "action" on the new Flash-free tablet device. Now the iPad promo video has been reworked to flaunt what we're coming to know as the Blue Lego Block of Ambiguity[TM] in sections of sites that would traditionally be populated by highly stimulating Adobe Flash-based content. It's not pretty, and it solves none of the other issues at hand with Apple's continued avoidance of Flash on its iPhone OS, but at least it's true.Permalink | | Email this | Comments